With a picturesque location, the terminal for cruise ships from the local harbour with 350 pax, the plenary hall was enhanced with a large stage and a 15×8 meter screen with 4 projectors of 20,000 ANSI lumens managed media by a server and graphics mixer. We used projections and lighting to create a stunning and unique  atmosphere. Each brand presented their product using their own creative ideas, which produced  a very complex mix of communication and performances: from dance to storytelling.
We also added magic to the gala dinner with lights, live music and special effects.