In 2013, BMW Financial Services chosen us to launch Digital Signage, starting in Italy, throughout its network of sales outlets. We selected and installed 100 multimedia kiosks in 100 dealerships, supporting  BMW in its choice of hardware and software solutions. We manage all the totems via the cloud and are look after content, care and maintenance. We will work alongside BMW Financial Services for three years in the production of “centrally” managed content while for “local” content we have realized a CMS system that allows dealers to manage individual promotions and events.

Each Friendlyway Welcome Totem monitor is equipped with a 32″ touchscreen, a proximity sensor, stereo audio, a multimedia PC and the software solution Friendlyway Secure Browser & Player.

Thanks to this project, we were among the four finalists of the InAVation Awards 2013 in the category “best retail installation”